File Under Dubious Products

I’m shocked this isn’t flying off the shelves.

Shopping at Asian markets (or any “ethnic”{oh how I hate this designation} market) can present a wonderland of unintended chuckles. Yesterday at Nijiya, an excellent Japanese market on the “Sawtelle corridor”, I spotted this Creap Creamy Powder on the end of an aisle amongst a variety of discount, perhaps discontinued products.

My only question, besides the obviously unfortunate and off-putting name, is what exactly it’s a powder of

The whole cow perhaps?

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